The Case for CHANGE:

Demystifying the lean enterprise transformation

In the context of unprecedented disruption and accelerating customer expectations, isolated organizational changes that are neither supportive of long term strategy or measured, are no longer viable. What is needed is holistic and sustainable change that creates a Lean Enterprise; one that is responsive, customer centric, and focused on creating long term value.  

Written by Sonja Kresojevic and Jonathan Bertfield, and based on their decades of experience as digital leaders and change agents, The Case for Change was inspired by the key lessons, misconceptions and questions they have encountered working with executives at a wide range of companies and industries across the globe. Whether you are a transformation leader or a CEO of a large enterprise this practical guide will help you understand the challenges ahead, and win hearts and minds of your organization on this journey.

Available on Amazon from May 2018

The lean Product Lifeycle

The Lean Product Lifecycle is for innovators, product managers and game changers looking to spark sustained innovation and growth within their established companies.

With the world changing rapidly, the ability to innovate and sustain growth is now the only competitive advantage. The Lean Product Lifecycle provides an actionable toolbox for innovative product development and incremental investment management at every stage of the Lifecycle. 

This playbook covers all aspects of product innovation from Idea Generation, through Growth to Retire. 

Available on Amazon from May 2018

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